Free for a Fee

By Eric Goldman

Cornelius v. DeLuca, 2009 WL 2568044 (E.D. Mo. Aug. 18, 2009)

DeLuca runs bodybuilding.com, a fitness website and online retailer. The plaintiffs sell dietary supplements (“syntrax,” whatever that is). The plaintiffs allege that their competitors posted shill reviews to bodybuilding.com designed to harm the plaintiffs’ business. The plaintiffs sued both bodybuilding.com and the putative shillers. This ruling deals only with bodybuilding.com’s liability.

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