Google AdWords Litigation Keeps Rolling In–Parts Geek v. US Auto Parts

6 11 2009

By Eric Goldman

Parts Geek LLC v. US Auto Parts Network Inc.,3:2009cv05578 (D.N.J. complaint filed Nov. 2, 2009) [warning: 3MB PDF]. The Justia page.

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Parts Geek is an online retailer of auto parts. US Auto Parts Network is a competitor who has bought keyword ads triggered by Parts Geek’s trademarks. (However, when I searched this morning for Parts Geek, I didn’t see any US Auto Parts’ ads). In response, Parts Geek is suing its competitor as well as Google for the keyword advertising.


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