App Users Aren’t “Subscribers” Under the VPPA–Ellis v. Cartoon Network

20 11 2015
Technology and Marketing Law Blog
October 12, 2015
Venkat Balasubramani
Many VPPA cases involve free online streaming services. Here, plaintiff alleged that he downloaded the Cartoon Network app, and Cartoon Network then disclosed to Bango, an ad network, plaintiff’s device ID and the videos he viewed. Plaintiff also alleged that Bango easily could derive his identity and thus knew both his identity and the videos he viewed.

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